Persuade Anyone at Anytime

Thanks for visiting Maximize Your Influence…your source for the top
persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business! Our podcast combines years of persuasion research with current studies and events that will entertain you and supercharge your ability to influence others.

In business and in life, your ability to persuade others can mean the
difference between success and failure, or between mere success and spectacular success.…

Persuade With Power

Kurt Mortensen
Latest Podcasts
Episode 561 - The 95% of Persuasion - What’s Your Focus?
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This episode focuses on the concept that up to 95% of persuasion involves subconscious triggers, while most persuaders focus only on the 5% of logical reasoning. Kurt emphasizes the importance of understanding and leveraging these subconscious signals to maximize influence. He discusses various examples and strategies, such as the impact of scent on real estate sales, the role of the amygdala in emotional processing, and how different subconscious triggers can affect decision-making. 



Additionally, he provides practical tips on how to prime the subconscious mind for desired outcomes and the significance of non-logical factors in persuasion. Ending with actionable insights, Kurt encourages listeners to harness both logical and emotional aspects to enhance their persuasive power.

Unlock a wealth of opportunities with "111 Sales Training Tools: Sell Anyone At Anytime," the ultimate guide to mastering irresistible persuasion techniques that empower you to effortlessly influence decisions, overcome objections, and double your income—all while creating meaningful connections in your career and beyond. DEAL HERE.
Episode 560 - The Psychology of Yes/No - FITD vs DITF
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In this episode In this episode Kurt delves into the nuanced strategies of persuasion and negotiation, exploring when to seek a "yes," a "no," or even a strategic "yo." He discusses the psychology behind these responses and the importance of asking questions to influence outcomes effectively.


Kurt also shares personal anecdotes, including a family trip experience, and reviews scholarly articles on cognitive shortcuts exploited by marketers. The episode concludes with a listener's question about employing these techniques effectively.










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